Privacy Policy
Effective Date: July 1, 2025
Version: 1.0
Heyday Group Co., Ltd. (“we,” “us,” or “our”) respects your privacy and is committed to protecting your personal data. This Privacy Policy explains how we collect, use, and disclose your information when you visit https://www.heyprint.com or purchase products through our website. It also describes your rights and how to exercise them under the Personal Data Protection Act B.E. 2562 (PDPA) and applicable international data protection laws.
1. Who We Are
Heyday Group Co., Ltd.
99/129, 99/130 Moo 4, Bang Chalong Subdistrict, Bang Phli District, Samut Prakan Province 10540
Tax Identification Number 0115565015731
2. Information We Collect
We collect personal data necessary to process your order, provide support, and improve our services:
Contact & Account Information
- Full name, email address, and phone number
- Login credentials (if account is created)
Shipping & Billing Information
- Shipping and billing addresses
Payment Data
- Payment method details (e.g., last four digits of your credit card)
- Transaction ID (we do not store full card numbers)
Order History & Preferences
- Purchased items and order history
- Notes or special instructions provided at checkout
Website Usage & Tracking
- IP address, browser version, device type, OS
- Session activity, clicks, time on page
- Cookies and other tracking technologies (see Section 5)
3. How We Use Your Information
We process your personal data based on the following lawful grounds:
- Contractual necessity: To fulfill your orders and provide support
- Legal obligations: To comply with accounting, tax, and regulatory requirements
- Consent: For marketing and optional services
- Legitimate interests: For fraud prevention, analytics, and service improvement
Your personal data is used strictly for:
- Processing and fulfilling orders
- Coordinating shipping and delivery
- Responding to inquiries or issues
- Processing secure payments through Stripe
- Sending marketing communications (with consent)
- Analyzing site usage to enhance user experience
- Displaying personalized ads (if cookies are accepted)
- Complying with legal obligations
4. Data Sharing & Disclosure
We do not sell or rent your personal data. We may share data with trusted third parties under confidentiality agreements:
| Recipient | Purpose |
|---|---|
| Shipping Partner (Shippop Co., Ltd.) | To fulfill, track, and deliver orders |
| Payment Processor (Omise Co., Ltd.) | To securely process transactions |
| Email Marketing Provider (e.g., Mailchimp) | To send marketing emails if you opt in |
| Analytics/Marketing Providers (Google Analytics, Meta Pixel, Hotjar) | To analyze site performance and retarget ads |
| Government Authorities or Legal Bodies | Only when required by law |
| Acquiring Entity (if business is sold or merged) | With data confidentiality protection in place |
5. Cookies & Tracking Technologies
We use cookies and similar technologies to personalize your experience and improve the website.
Types of Cookies
- Essential Cookies: Enable cart, login, and secure browsing
- Analytics Cookies: Track how the site is used (Google Analytics, Hotjar)
- Marketing Cookies: Support ad personalization (Facebook Pixel, Google Ads)
You may manage or disable cookies via your browser settings, but doing so may affect certain website features.
6. International Data Transfers
Some of our service providers (e.g., Stripe, analytics, email services) may store or process your data in countries outside Thailand, including Canada and the United States. We ensure such transfers comply with applicable law and include appropriate safeguards, such as Standard Contractual Clauses (SCCs) or data processing agreements.
7. Data Security
We implement industry-standard measures to protect your personal data:
- Encryption: All website traffic is secured via HTTPS/TLS
- Access Controls: Access is restricted to authorized personnel or trusted third parties
- Server Location: Data is securely stored in Canada and/or regions governed by strong data protection standards
- Ongoing Reviews: We conduct regular security audits and risk assessments
8. Data Retention
We retain personal data only for as long as necessary for each purpose, unless legally required otherwise:
| Data Type | Retention Period |
|---|---|
| Order Records | Up to 7 years (legal/tax obligations) |
| Marketing Consent | Until unsubscribed |
| Analytics Data | Up to 2 years (aggregated and anonymized) |
| Legal Retention | As long as required by applicable laws |
After the retention period, your data will be deleted or anonymized securely.
9. Sensitive Data
We do not intentionally collect or process any sensitive personal data, such as:
- Racial or ethnic origin
- Religious or political beliefs
- Biometric or health-related data
If such data is collected (e.g., from special instructions), it will be with your explicit consent and only if legally necessary.
10. Data Breach Notification
In the unlikely event of a personal data breach that is likely to result in significant risk to your rights or freedoms, we will notify you and relevant authorities within a reasonable timeframe, in accordance with PDPA obligations and industry standards.
11. Your Rights
Under the PDPA and other applicable laws, you may:
- Access: Request a copy of your personal data
- Rectify: Request correction of inaccurate data
- Erase: Request deletion when data is no longer needed
- Restrict: Limit processing of your data temporarily
- Port: Request your data in machine-readable format
- Object: Object to data use for marketing or profiling
To make a request, email us at info@heyprint.com with the subject “Data Subject Request.” We will respond within 30 days.
12. Withdrawing Consent
You may withdraw your consent for marketing or optional services at any time by:
- Clicking the “unsubscribe” link in our emails, or
- Emailing us at info@heyprint.com
This does not affect processing done before your withdrawal.
13. Children’s Privacy
Our services are not intended for children under age 13. We do not knowingly collect data from children. If such data is found, we will delete it immediately.
14. Changes to This Policy
We may update this policy periodically to reflect changes in:
- Our services or features
- Applicable laws
- Third-party service providers
The new version will be posted with an updated “Effective Date.” Continued use of our site confirms your acceptance of the revised terms.
15. Contact Us
If you have questions, concerns, or complaints, please contact:
Heyday Group Co., Ltd.
99/129, 99/130 Moo 4, Bang Chalong Subdistrict, Bang Phli District, Samut Prakan Province 10540
Tel: +66 (0)89 087 8988
